Mixpanel
Product analytics platform for event tracking, funnels, and cohorts, with a free tier and an official hosted MCP server for AI agents.
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Mixpanel is a product analytics platform for event-based tracking, funnels, retention, cohort analysis, and experimentation, used by product and growth teams to understand user behavior. Founded in 2009 by Suhail Doshi and Tim Trefren and headquartered in San Francisco, it has raised roughly $277M through a 2021 Series C at a ~$1.05B valuation. Pricing is self-serve and usage-based on monthly tracked events (Free up to 1M events/month, Growth pay-as-you-go beyond that), with a custom Enterprise tier for governance, HIPAA tooling, and dedicated support sold via sales. Mixpanel also runs an officially hosted Model Context Protocol (MCP) server exposing 60+ analytics tools to AI agents like Claude and ChatGPT.
Pricing
| Tier | Price | Key features |
|---|---|---|
| Free | $0/monthly | Unlimited seats, Up to 5 saved reports, 10K monthly session replays, Core analytics (funnels, retention, segmentation) |
| Growth | Custom | Unlimited seats and reports, 20K session replays, SSO (Growth and above), Behavioral cohorts and advanced analytics |
| Enterprise | Custom | Data governance, HIPAA compliance tooling, SCIM/user provisioning, Premium support and SLAs, Dedicated account manager |
Source: https://mixpanel.com/pricing/
Agent-readiness
- Discoverability
- 80/100
- Machine-readable content
- 85/100
- Programmatic access
- 85/100
- MCP / agent support
- 90/100
- Self-serve transactability
- 85/100
- Transparency
- 72/100
Security & compliance
- SSO / SAML
- Yes
- Encryption at rest
- Yes
- Encryption in transit
- Yes
- Audit log
- Yes
- Pentest report
- Not publicly documented
"Not publicly documented" means Crail found no public evidence either way — not a confirmed absence. See our methodology. Trust center: https://mixpanel.com/legal/security-overview.
FAQ
Does Mixpanel have a free tier?
Yes, Mixpanel offers a free tier or free trial.
Can you buy Mixpanel without talking to sales?
Yes, Mixpanel can be purchased self-serve without a sales call.
Does Mixpanel have an official MCP (Model Context Protocol) server?
Yes, Mixpanel publishes an official MCP server.
What compliance certifications does Mixpanel hold?
Mixpanel holds: SOC 2 Type II, ISO 27001, ISO 27701, GDPR, HIPAA.
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Methodology & disclosure
Data verified via agent crawled, last checked 2026-07-27. Agent-readiness methodology version crail-ar-v0.1. No vendor payment influences these scores — see our methodology page.