HubSpot CRM (Sales Hub)
Free-to-start CRM with self-serve Sales Hub tiers, an AI-native product line, and an official hosted MCP server for AI agents.
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HubSpot CRM is a free, permanent CRM (up to 2 users) that upsells into Sales Hub's Starter, Professional, and Enterprise tiers for pipeline management, sequencing, forecasting, and coaching. Starter and Professional can be bought entirely self-serve online; Enterprise is sold via a sales conversation and adds SAML SSO, advanced permissions, and higher AI-credit allowances. HubSpot exposes a versioned REST API with official Node.js/Python/PHP/Ruby SDKs, EU (Frankfurt) data residency, and an official hosted MCP server (mcp.hubspot.com, OAuth 2.1/PKCE) exposing CRM search/read/write tools to AI agents. Founded in 2006 and headquartered in Cambridge, MA, HubSpot trades publicly as NYSE: HUBS.
Pricing
| Tier | Price | Key features |
|---|---|---|
| Free | $0/monthly | Contact & deal management, Live chat, Breeze AI assistant, No credit card required |
| Starter | $20/monthly | $7/seat/mo if billed annually, Up to 5,000 snippets / 10,000 templates, 2 deal pipelines, Meeting scheduling, Branding removed |
| Professional | $100/monthly | $90/seat/mo if billed annually, $1,500 one-time onboarding fee, 15 pipelines, Conversation intelligence |
| Enterprise | $150/monthly | $3,500 one-time onboarding fee, 100 pipelines, Team forecasting, SAML SSO with any IdP |
Source: https://www.hubspot.com/pricing/sales
Agent-readiness
- Discoverability
- 72/100
- Machine-readable content
- 75/100
- Programmatic access
- 85/100
- MCP / agent support
- 85/100
- Self-serve transactability
- 75/100
- Transparency
- 82/100
Security & compliance
- SSO / SAML
- Yes
- Encryption at rest
- Yes
- Encryption in transit
- Yes
- Audit log
- Yes
- Pentest report
- Not publicly documented
"Not publicly documented" means Crail found no public evidence either way — not a confirmed absence. See our methodology. Trust center: https://trust.hubspot.com.
FAQ
Does HubSpot CRM (Sales Hub) have a free tier?
Yes, HubSpot CRM (Sales Hub) offers a free tier or free trial.
Can you buy HubSpot CRM (Sales Hub) without talking to sales?
Yes, HubSpot CRM (Sales Hub) can be purchased self-serve without a sales call.
Does HubSpot CRM (Sales Hub) have an official MCP (Model Context Protocol) server?
Yes, HubSpot CRM (Sales Hub) publishes an official MCP server.
What compliance certifications does HubSpot CRM (Sales Hub) hold?
HubSpot CRM (Sales Hub) holds: SOC 1 Type II, SOC 2 Type II, SOC 3, HIPAA, GDPR, CCPA.
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Methodology & disclosure
Data verified via agent crawled, last checked 2026-07-26. Agent-readiness methodology version crail-ar-v0.1. No vendor payment influences these scores — see our methodology page.